Danielle Luu

LNY is a celebration that’s important to me as a person with Chinese/Vietnamese heritage. I led an internal group of designers to create a prep inspired collection. We balanced brand handwriting with region specific data to create a capsule that was well-received by our APAC customer.

Shining the light on teen mental wellness, we launched this collection in support of WTMWD.

Hollister is a proud supporter of GLSEN, and we worked with them to create this gender fluid collection. I facilitated as an ally, leading the logistics and making space for LGBTQIA+ designers and GLSEN students to take the lead.